{"id":34378,"date":"2024-01-16T04:46:55","date_gmt":"2024-01-16T04:46:55","guid":{"rendered":"https:\/\/pranaadvisory.com.au\/?post_type=cpt_portfolio&#038;p=34378"},"modified":"2024-01-16T08:19:00","modified_gmt":"2024-01-16T08:19:00","slug":"inspirepreneur-branding","status":"publish","type":"cpt_portfolio","link":"https:\/\/pranaadvisory.com.au\/portfolio\/inspirepreneur-branding\/","title":{"rendered":"Inspirepreneur \/ Branding"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Welcome\u00a0to\u00a0the\u00a0#brand\u00a0guidelines\u00a0for\u00a0Inspirepreneur.\u00a0These\u00a0guidelines\u00a0serve\u00a0as\u00a0a\u00a0roadmap\u00a0for\u00a0the\u00a0brand&#8217;s identity,\u00a0embodying\u00a0their\u00a0vision\u00a0and\u00a0values,\u00a0and\u00a0establishing\u00a0a\u00a0unified\u00a0voice\u00a0and\u00a0visual\u00a0narrative.<\/h3>\n\n\n\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"34381\" src=\"https:\/\/pranaadvisory.com.au\/wp-content\/uploads\/2024\/01\/Inspirepreneur-branding-4-1024x683.jpg\" alt=\"\" class=\"wp-image-34381\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"34380\" src=\"https:\/\/pranaadvisory.com.au\/wp-content\/uploads\/2024\/01\/Inspirepreneur-branding-3-1024x683.jpg\" alt=\"\" class=\"wp-image-34380\"\/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading\">Challenge<\/h5>\n\n\n\n<p><strong>Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.<\/strong><\/p>\n\n\n\n<p>The Inspirepreneur logo embodies simplicity, elegance, and professionalism. It uses a bold, uppercase typeface similar to the Forbes logo, symbolizing authority and trust.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Goal<\/h5>\n\n\n\n<p><strong>\u00a0The minimalist black and white colour, scheme adds sophistication, while a touch of vibrant orange signifies innovation. The logo\u2019s typography is based on the Season typeface, adding weight and seriousness to the brand\u2019s image.<\/strong><\/p>\n\n\n\n<p>By balancing the traditional business magazine aesthetic with unique elements of dynamism and creativity, the logo effectively mirrors Inpsirepreneur\u2019s inspiring and entrepreneurial indenity.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Result<\/h5>\n\n\n\n<p><strong>The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.<\/strong><\/p>\n\n\n\n<p>The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pranaadvisory.com.au\/wp-content\/uploads\/2024\/01\/Inspirepreneurbranding-2-1024x683.jpg\" alt=\"\" class=\"wp-image-34382\"\/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Welcome\u00a0to\u00a0the\u00a0#brand\u00a0guidelines\u00a0for\u00a0Inspirepreneur.\u00a0These\u00a0guidelines\u00a0serve\u00a0as\u00a0a\u00a0roadmap\u00a0for\u00a0the\u00a0brand&#8217;s identity,\u00a0embodying\u00a0their\u00a0vision\u00a0and\u00a0values,\u00a0and\u00a0establishing\u00a0a\u00a0unified\u00a0voice\u00a0and\u00a0visual\u00a0narrative. Challenge Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic. The Inspirepreneur logo embodies simplicity, elegance, and professionalism.&hellip;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","cpt_portfolio_group":[219],"class_list":["post-34378","cpt_portfolio","type-cpt_portfolio","status-publish","hentry","cpt_portfolio_group-design"],"_links":{"self":[{"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/cpt_portfolio\/34378"}],"collection":[{"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/cpt_portfolio"}],"about":[{"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/types\/cpt_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/comments?post=34378"}],"wp:attachment":[{"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/media?parent=34378"}],"wp:term":[{"taxonomy":"cpt_portfolio_group","embeddable":true,"href":"https:\/\/pranaadvisory.com.au\/wp-json\/wp\/v2\/cpt_portfolio_group?post=34378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}